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There are several cleaners to remove pet stains and odors, but everyone who owns a pet know they don't always work. Genesis 950 works with water to get into the stain. When absorbed by the stain, the mixture of Genesis 950 and water alters the stain's composition and break the structural bond of the stain. Once the bond is broken, the stain can be lifted and removed. Genesis 950 will break the bonds of stains and remove both the stain AND the odor. In addition, Genesis 950 is a deodorizer. It also acts as an anti-bacterial­ cleaner and will kill any germs or bacteria associated with the stain. Genesis 950 does not have the harsh toxins or chemicals that other household cleaners have. There is no bleach, acid, alcohol or ammonia, so it won't harm your carpet, your pet . . . or the environment.­

CAT OWNERS: Cat's urinate instinctively­ in the same spot where they smell urine. If your cat is peeing on the carpet, the furniture or clothes, the chances of it continuing are very strong unless you actually completely remove any trace of previous urine. The best way to get your cat going in the litter box is by fully removing the stain and odor. There are several cleaners that claim to do this, however you are very fortunate if they work. Enzymatic cleaners are live feeding cleaners and tend to wear themselves out before they get to the heart of the stain. Anything that contains ammonia or vinegar is a MAJOR no-no for cat owners. The Humane Society even recognizes and advises against using these to remove cat urine. The reason for this is because they contain elements found in cat urine. If you use these items to clean cat urine, and they have the same elements in cat urine, you are only reinforcing your cat to urinate in the spot where you “cleaned”­ with it.

The next time you have this issue, first clean the urine with a paper towel and nothing else. Take that paper towel and place it in the cat's liter box. This will redirect the cat where the odor belongs. Next you have to fully remove the stain and the odor. This can be done with Genesis 950 as follows:

1. Clean stained area (furniture, carpet or rug) of any loose debris.
2. In a bucket, mix 1 part Genesis 950 to 7 parts warm water
3. Using a sponge, absorb the mixture of Genesis 950 and water
4. Squeeze excess mixture out of the sponge
5. With the sponge, scrub any stained or dirtied area of the furniture, carpet or rug
6. Let the area you have wiped absorb the mixture - Genesis 950 is designed to work with water to soak into the stain and break the bonds of the stain to lift it from the surface
7. After about 2 minutes the stain will be loosened and can be lifted from the surface
8. Empty your bucket and fill with straight water once you have cleaned all the dirty spots on your furniture, carpet or rug
9. Use a sponge with straight water to wipe off the cleaned areas
10. Allow furniture, carpet or rug to dry.

DOG OWNERS: Dogs are also instinctive in marking their territory and urinating. They develop a routine when going to the bathroom and every dog owner knows that dogs prefer to relieve themselves in the same spot. Even if they are going outside, they generally prefer to do their business in a familiar spot. If they begin to mark spots in the home, it is very important that you act immediately to remove the stain and odor to prevent repeated behavior. Genesis 950 is the perfect aid in training puppies not to urinate inside your home. By eliminating the smell from previous accidents, you are redirecting the instinct to go in that same spot. For spot cleaning, use the above mentioned instructions.­

For larger stains, and a more professional­ look, clean your entire carpet using Genesis 950 in any steam cleaner. Use the amount recommended by the steam cleaner manufacturer­ as you would any other cleaner they suggest. Steam cleaning carpeting with Genesis 950 will make your entire carpet look and smell professionally­ cleaned. As the mixture of water and Genesis 950 are absorbed by the carpet, any stains, dirt or grime will be removed. Germs and bacteria will be destroyed. Your carpet will be completely deodorized. After cleaning the carpet using a steam cleaner and Genesis 950, be sure to go over the area a second time with straight water.

Order Genesis 950 in pints or quarts at www.amerikalstor­e.com. To order 2.5 & 5 gallon cubes, call Amerikal at 847-244-3600.­